Google Ads users are spotting a new “Video” option in the Assets section, marking a potential shift in how advertisers manage and integrate video content. Why we care. This update could signal Google’s plans to expand video’s role in search ...
seovloger.com Latest Articles
Google Performance Max gets new AI-powered video creation, asset testing
SEO Vloger
Google has announced major updates to its advertising tools, including the integration of its advanced Imagen 3 AI model to help with creative optimizations and new Performance Max capabilities. Key updates: Imagen 3 integration for AI-powered image generation. Sharable ad ...
Google simplifies Video ad testing with new experiment tool
SEO Vloger
Google is rolling out streamlined Video experiments for advertisers to easily test creative variations and measure their impact. Key features: Quick setup: Create experiments in just a few clicks Automatic duplication: System creates a treatment arm from the control campaign ...
LinkedIn expands video ad options and enhances automated campaigns
SEO Vloger
LinkedIn is rolling out new ad features to capitalize on growing video engagement and streamline campaign creation. What’s new: Live Event Ads updates – “Thought Leader Ads” to promote members’ posts about company-hosted events 30-second “sneak peek” videos of live ...
Meta introduces generative AI video advertising tools
SEO Vloger
New generative AI video creation tools for advertisers on Facebook and Instagram, Meta announced today. The tools are rolling out in Advantage+ creative and will be more widely available to advertisers early next year. Meta rolled out generative AI tools to ...
Google Product Studio launches AI-generated video creation tool
SEO Vloger
Google is rolling out in Product Studio within Google Merchant Center, the ability to use its video generation tool. This is powered by Google’s generative AI tools, to help merchants quickly and efficiently create videos for their product campaigns. U.S. ...
Google Ads adds Video Enhancement for Performance Max
SEO Vloger
Google Ads is rolling out a new Video Enhancement feature for Performance Max (PMax) campaigns. This feature aims to improve video ad performance through automated adjustments. Why we care. The feature is designed to optimize video creatives, but you may ...
Amazon Ads launches AI-powered video
SEO Vloger
Amazon Ads today unveiled new generative AI features aimed at helping advertisers create more engaging video and image content. The tools include Video generator and live image capabilities, both currently in beta for select U.S. advertisers. Why we care. Time ...
YouTube First Position Ads now available across Display & Video 360
SEO Vloger
First Position has been expanded to include all YouTube content through Display & Video 360, offering it at dynamic CPM rates. Previously, this feature was only available on YouTube Select inventory at fixed rates. Now, advertisers can secure prime ad ...
Google Ads to upgrade Video Action Campaigns to Demand Gen in 2025
SEO Vloger
Google Ads is merging its Video Action Campaigns (VAC) into the more versatile Demand Gen campaigns starting Q2 2025. This shift aims to enhance advertisers’ ability to capture emerging demand and drive growth through a multi-format approach. Why we care: ...