Google is rolling out new features to boost creative results and transparency in its advertising platforms, particularly for Performance Max campaigns. Why it matters. These updates aim to help advertisers create more effective ads, understand their performance better, and ensure ...
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TikTok tightens teen ad targeting and boosts AI transparency
SEO VlogerTikTok implemented new restrictions on ads targeting teens and introduced AI disclosure requirements for advertisers. Why we care. These changes aim to protect younger users and increase overall ad transparency, potentially impacting how advertisers reach and engage with TikTok’s audience. ...
TikTok launches ads transparency library
SEO VlogerTikTok has launched a Commercial Content Library to provide transparency around its paid advertising. Marketers will be able to use the database to research information about TikTok’s paid ads – as well as other content that’s commercial in nature, such ...