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Winning strategies for service-based businesses
SEO Vloger
Amazon‘s exclusive beta launch for non-endemic businesses is a game-changing opportunity for service-based companies to tap into the ecommerce giant’s vast customer base. With access to Amazon’s extensive user data from Prime Video, Music, Audible and Alexa devices, businesses can ...
How to develop PPC testing strategies
SEO Vloger
Best practices in PPC advertising are helpful. But every account is unique and requires its own strategies for success. The key to optimizing your campaigns lies in systematic testing. This article will guide you through the essential PPC testing strategies ...
Key PPC ad strategies for home services
SEO Vloger
Home services are constantly searched for online, making them both in high demand and high supply, driving CPC to higher numbers than ever before. While PPC ads remain a powerful lead generation tool for home services, the landscape has become ...
How to use social and forum data to inform next-level SEO strategies
SEO Vloger
These days, I’m looking at SEO research a little differently. Most of the data that’s been most valuable for developing SEO-friendly content isn’t from Google, Bing or even third-party SEO tools. Platforms like TikTok, YouTube and Reddit act like search ...
19 keyword mining tools and strategies for PPC campaign growth
SEO Vloger
Are you having trouble finding relevant keywords for your paid search campaigns? It’s time to move beyond only using the Google Keyword Planner and uncover fresh, relevant keywords. Traditional keyword research tools frequently lack depth, offering only limited insights into ...
Drive ecommerce growth with proven personalization strategies
SEO Vloger
Learn how personalization can boost average order value, click-through rates, and customer satisfaction, leading to increased engagement and loyalty. Edna Chavira on September 25, 2024 at 11:30 am | Reading time: 1 minute SearchBot is thinking … Discover how personalization can ...
How to implement generative engine optimization (GEO) strategies
SEO Vloger
Generative AI is transforming how consumers discover and engage with content, making it essential for brands to rethink and adapt traditional SEO strategies. Leading this shift is generative engine optimization (GEO) – an evolution of SEO that leverages AI-driven insights ...
How to boost audience engagement: Top strategies and techniques
SEO Vloger
Too many brands and content creators focus on driving audience growth and lose sight of maintaining engagement. Capturing attention is one thing, but retaining attention and building engagement are greater challenges. Ultimately, it costs more to acquire a customer than ...
New Google tools to boost first-party data strategies
SEO Vloger
Google is rolling out two new features to help you navigate the evolving digital privacy landscape and strengthen first-party data strategies. Why we care. Despite Google deciding to roll back on its plans to remove third-party cookies, with privacy regulations ...