The UK’s Competition and Markets Authority (CMA) opened an investigation into Google’s search dominance, marking the first major probe under new digital market rules. The investigation could force changes to Google’s search business in the UK, where it controls over ...
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Google’s search market share drops below 90% for first time since 2015
SEO Vloger
Google’s share of the global search engine market fell below 90% for the first time since 2015, according to Statcounter. Google’s global search market share declined in each of the final three months of 2024. The data. Here’s a screenshot ...
Paid search helps drive record-breaking $241.4 billion holiday season: Report
SEO Vloger
The 2024 holiday shopping season marked a pivotal shift in consumer behavior, with paid search leading the way for retail sales, according to Adobe. Smartphones became the dominant platform for online purchases while generative AI emerged as a significant shopping ...
How to maximize paid search success
SEO Vloger
Small and mid-sized businesses (SMBs) face unique challenges when it comes to PPC advertising. Unlike big brands with massive budgets, SMBs need strategies that make every dollar count. Here’s how to optimize Google Ads campaigns to deliver real results for ...
Google search rankings correlate with ChatGPT mentions: study
SEO Vloger
Google rankings seem to correlate with brand mentions in ChatGPT’s AI-generated answers, according to a new study published by digital marketing agency Seer Interactive. Why we care. Brands want to be discoverable in LLMs. Optimizing for LLMs (a.k.a., generative engine ...
Google Search Console performance report 24-hour view now can be exported
SEO Vloger
You can now export hourly data for the past 24-hours from Google Search Console’s performance report. A month ago, Google added the new 24-hour view to the performance reports, but there was no easy way to export that data to ...
How to fix the ‘Page with redirect’ error in Google Search Console
SEO Vloger
The “Page with redirect” error in Google Search Console shows a page on your website is redirected to a different URL when the user or Googlebot attempts to access the URL. This means all the pages listed in the report ...
Google Ads plans major AI Push in 2025, reshaping search marketing
SEO Vloger
Google Ads is preparing for what executives call a “seismic shift” in consumer search behavior, with AI playing a central role in transforming how users discover information and interact with businesses. The transformation represents a bigger change than the mobile ...
Top 10 SEO expert columns of 2024 on Search Engine Land
SEO Vloger
Since Search Engine Land launched, we have given SEO experts a platform to share their in-depth knowledge and timely insights – with the goal of helping you solve problems, manage challenges and understand the constantly shifting SEO landscape. What follows ...
Top 10 PPC expert columns of 2024 on Search Engine Land
SEO Vloger
Search Engine Land gives PPC experts a platform to share their in-depth knowledge and timely insights – with the goal of helping you solve problems, manage challenges and understand the constantly shifting landscape of paid search, paid social, and display. ...