Google reviews are powerful. They’re essential for building trust, attracting customers, and boosting local SEO. But what happens to your local visibility and online reputation when these valuable reviews suddenly vanish? We’ve recently noticed a concerning trend: A significant number ...
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How to handle negative Google reviews: Remove, respond, recover
SEO Vloger“No one answered the phone. Sure, it was after business hours, but that’s still no excuse! One star!” Ever received a review like this on your Google Business Profile – a review so unreasonable that all you can do is hang your ...
FTC finalizes rule to combat fake reviews, testimonials
SEO VlogerThe Federal Trade Commission (FTC) has announced a final rule aimed at cracking down on deceptive practices in online reviews and testimonials. Why we care. Fake reviews can mislead consumers, waste time and money, and unfairly disadvantage honest advertisers. This ...
New Google policy says AI-generated reviews are spam and against Merchant Center policies
SEO VlogerGoogle has a new Google Merchant Center policy on “automated content” that says reviews generated using an automated program or artificial intelligence application are considered spam and against the Google Merchant Center policies. Google posted this update here while also ...
Unleashing the potential of Google reviews for local SEO
SEO VlogerGoogle reviews are easy to influence and can impact your local search rankings. They also matter significantly more than you might think. Building a strong review strategy is a crucial part of your SEO efforts that you might be overlooking. ...
How to respond to negative reviews harming your company’s reputation
SEO VlogerNegative reviews can be scary for business owners but can also be a chance to grow and improve. How you handle negative reviews affects how potential customers see your business. This article explores the importance of responding to negative reviews, ...
Essential guide to Google Reviews
SEO VlogerEvery business owner wants to get positive reviews. But apart from their feel-good potential, reviews serve another important function that’s sometimes easy to overlook: they can actually help boost your business in search engine rankings. The “New Business Guide to ...
Google SGE now uses photos and reviews from Google Business Profile listings
SEO VlogerGoogle’s new Search Generative Experience, which began rolling out a few weeks ago, now can use Google Business Profile data to help it create its AI-generated snapshot answer. SGE also uses data “from the reviews, photos and Business Profile details ...
Amazon is testing AI-generated summaries of product reviews
SEO VlogerAmazon has confirmed it is testing a new feature in its Shopping app – summaries of product reviews, generated by AI. The summary provides a summary of both positive and negative feedback about products. Beneath that is a note: “AI-generated ...