Google has updated its latest blog post, the one about expanding its site reputation abuse policy, with several frequently asked questions. The questions can be found over here and they cover what is third-party content, questions about freelancers, affiliate content, ...
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Google’s site reputation abuse policy is a band-aid for a bullet wound
SEO Vloger
Google’s updated site reputation abuse policy attempts to tackle a growing issue in search: large, authoritative sites exploiting their domain strength to rank for content they don’t own or create. While the policy is a step in the right direction, ...
How to address the top reputation issues impacting brands today
SEO Vloger
In 2024, brands are encountering a variety of challenges that can impact their reputation. Their decisions are under close scrutiny and require strategic foresight to effectively manage these issues. Brand reputation issues in 2024 NewsWhip’s report, “The Biggest Reputation Issues ...
How to respond to negative reviews harming your company’s reputation
SEO Vloger
Negative reviews can be scary for business owners but can also be a chance to grow and improve. How you handle negative reviews affects how potential customers see your business. This article explores the importance of responding to negative reviews, ...
Repetitive ads ‘damage brand reputation and purchase intent’
SEO Vloger
Repetitive advertising on streaming platforms can damage a brand’s reputation, according to a new study. Overexposure to the same ad campaigns was described as “annoying” and “disruptive” by participants in a new joint study, conducted by IPG’s Magna unit and ...