Technical SEO refers to any behind-the-scenes website optimizations that make it easier for search engines to discover, crawl, index, and render pages on your website more effectively. Like any other website optimization, the goal of these optimizations is to improve ...
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What is off-page optimization?
SEO Vloger
Search has significantly evolved over the years. The way search engines work and how people search shift continuously. SEO tactics must keep up. The days of link farms and paying for links are long gone. Search engines consider many more ...
How to implement generative engine optimization (GEO) strategies
SEO Vloger
Generative AI is transforming how consumers discover and engage with content, making it essential for brands to rethink and adapt traditional SEO strategies. Leading this shift is generative engine optimization (GEO) – an evolution of SEO that leverages AI-driven insights ...
The 5 core focus areas of website optimization
SEO Vloger
Learn on-page and technical SEO best practices and performance optimization techniques. Edna Chavira on September 17, 2024 at 4:04 pm | Reading time: 1 minute SearchBot is thinking … Get ready to elevate your online presence with our comprehensive guide to ...
What is ASO? 7 fundamentals to app store optimization
SEO Vloger
With over 6.8 billion smartphone users worldwide, mobile apps are crucial for brands to reach their audiences. However, creating a great app is only half the battle. A strong app store optimization strategy is essential to ensuring your app stands ...
Better Google RSA creation and optimization in 3 steps
SEO Vloger
Whether you’re a seasoned PPC marketer or just starting out, creating and optimizing Responsive Search Ads (RSAs) is challenging. At SMX Advanced 2024, I highlighted the biggest pitfalls marketers face with RSAs, which make a difficult task even harder. Explore these ...
Better RSA creation and optimization in 3 steps
SEO Vloger
Whether you’re a seasoned PPC marketer or just starting out, creating and optimizing Responsive Search Ads (RSAs) is challenging. At SMX Advanced 2024, I highlighted the biggest pitfalls marketers face with RSAs, which make a difficult task even harder. Explore these ...
What is generative engine optimization (GEO)?
SEO Vloger
Change is the only constant in today’s rapidly evolving digital marketing landscape. Keeping up with the latest innovations isn’t just a choice – it’s a necessity for survival. Generative engine optimization (GEO) is the latest major development revolutionizing the way ...
How to win with generative engine optimization while keeping SEO top-tier
SEO Vloger
There’s a new search strategy in town! Generative engine optimization (GEO), the younger sibling of search engine optimization (SEO), has arrived at the station. There’s a good chance you’re already familiar – if you head to Google and ask it ...
Embracing the future of organic search optimization
SEO Vloger
Every week someone tells me that SEO is dead. This week, I was being lectured online by a young man with a start-up. First came the humble brag about how their business turned over $20 million in a year with ...