Google Ads is rolling out a beta feature that uses AI to simplify report generation, letting advertisers create custom reports by typing natural language prompts. Why we care. The AI-powered reporting tool simplifies data analysis, saves time, and makes insights ...
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Google reshapes in-store shopping with AI-powered comparisons
SEO Vloger
Google is introducing new shopping features that transform how consumers discover and compare products both in-store and online. Key features: Google Lens now provides in-store product price comparisons. Google Maps enables local product inventory searches. Expanded buy now, pay later ...
Google Performance Max gets new AI-powered video creation, asset testing
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Google has announced major updates to its advertising tools, including the integration of its advanced Imagen 3 AI model to help with creative optimizations and new Performance Max capabilities. Key updates: Imagen 3 integration for AI-powered image generation. Sharable ad ...
Google unveils AI-powered Google Shopping overhaul
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Google is launching a revamped version of Google Shopping, powered by AI and designed to personalize the online shopping experience. The overhaul will roll out in the U.S. over the coming weeks, offering shoppers enhanced tools for finding products, comparing ...
Reddit introduces AI-powered keyword targeting features
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Reddit is enhancing its advertising platform with new keyword targeting capabilities, aiming to improve ad relevance and performance for advertisers. The big picture. Reddit is leveraging its community-driven structure to provide contextual advertising opportunities, potentially challenging other social media platforms ...
Reddit launches AI-powered tools to boost ad creation
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Reddit unveiled new features for its Ads Manager, including an ads inspiration library, AI copywriter and image auto-cropper. These tools aim to help advertisers, especially small businesses, create more effective ads that resonate with Reddit’s unique community. Why we care. ...
Amazon Ads launches AI-powered video
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Amazon Ads today unveiled new generative AI features aimed at helping advertisers create more engaging video and image content. The tools include Video generator and live image capabilities, both currently in beta for select U.S. advertisers. Why we care. Time ...
7 strategies to maximize your AI-powered search market share
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In this new age of AI-driven search, it’s essential to move away from siloed marketing strategies and realign to future-proof your position in the SERP. This article outlines seven key focus areas for maximizing your brand’s presence in AI-driven search. ...
Microsoft Ads releases AI-powered asset recommendation for video and display ads
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Microsoft Advertising announced new AI-powered asset recommendations for video ads, with Connected TV ad recommendations coming soon. Why we care. AI-powered ad creation tools are becoming increasingly sophisticated, allowing advertisers to scale their creative efforts more efficiently. More specifically, the ...
Bing adds new AI-powered shopping tools
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Microsoft has announced new AI-powered shopping tools powered by Bing and Bing Chat. These include new price match monitors, AI-generated buying guides, and review summaries, all aimed to “help you shop and save with confidence,” Microsoft said. Price match monitors. ...