Google Ads users are spotting a new “Video” option in the Assets section, marking a potential shift in how advertisers manage and integrate video content. Why we care. This update could signal Google’s plans to expand video’s role in search ...
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Google adds FAQs on site reputation abuse policy
SEO Vloger
Google has updated its latest blog post, the one about expanding its site reputation abuse policy, with several frequently asked questions. The questions can be found over here and they cover what is third-party content, questions about freelancers, affiliate content, ...
Google adds WhatsApp ‘conversation started’ conversion action
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Google Ads introduced a new conversion action called “conversation started,” triggered when users engage with WhatsApp message assets. How it works. When users click on a message asset in your ad, they are directed to WhatsApp to start a conversation ...
Google adds segmentation to Performance Max Asset Groups
SEO Vloger
Select Google Ads accounts can now access a new “segment” option for Performance (PMax) Asset Group performance, offering a long-awaited layer of granularity to campaign insights. This has been a highly requested feature for years, and Google has now delivered, ...
YouTube adds channel-level ad category blocking controls
SEO Vloger
YouTube is introducing channel-level ad blocking controls, moving this functionality from AdSense directly into the YouTube platform. How it works: Creators can access ad blocking controls via YouTube Studio on desktop. Feature available to channels with watch page monetization enabled. ...
Meta quietly adds ‘automatic adjustments’ to ad accounts, raising concerns
SEO Vloger
Meta silently implemented “automatic adjustments” across several advertising accounts, giving its system authority to make significant changes to ad campaigns without explicit advertiser approval. What’s happening. The system can: Pause or activate campaigns. Adjust budgets up or down. Consolidate ad ...
Google adds support for sale pricing and priceType property
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Google has added support for sale pricing examples and priceType property to the schema and markup in its Merchant listing documentation. Google said that this makes “it easier for merchants to specify sale pricing through structured data and bring parity ...
Google Ads adds Video Enhancement for Performance Max
SEO Vloger
Google Ads is rolling out a new Video Enhancement feature for Performance Max (PMax) campaigns. This feature aims to improve video ad performance through automated adjustments. Why we care. The feature is designed to optimize video creatives, but you may ...
Google Search adds Internet Archive’s Wayback Machine links to about this page
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Google Search is rolling out a change to its About this page/result feature where it includes links to the Internet Archive’s Wayback Machine. This enabling searches to view the previous version of a given webpage. Google added this feature likely ...
YouTube Studio adds new website visits goal for promotions
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YouTube rolled out a new “website visits” goal in YouTube Studio’s promotions feature. This goal allows creators to drive traffic directly to their websites while growing their channel’s audience and video views. Why we care. This update makes it easier ...